Look, I know most of you follow me because you want to learn a thing or two about copywriting. (oh no, I used the “L” word! I’m sorry, I meant to say “you want to DISCOVER a thing or two”, I SWEAR!) But yeah, I’m guessing you *PROBABLY* want to…

Look, this idea isn’t revolutionary, but it’s powerful. If you want to write more ads in less time… Have more chances to find a winning idea… And if you want to model VShred (which you should. They’re massively successful)… Then congratulations my friend, Modular Copy™ is just what you’re looking…

But before I can explain the “writing part” here’s some quick context: I’ve been reading “What To Say When You Talk To Your Self” (a fantastic book recommendation from my friend in the cowboy hat, Robert Segelquist). And I have to say — it’s given me some fantastic insights into…

Here’s a little swipe snippet for ya. Today’s snippet is from an awesome fella named Adam Gilad. Market/Niche: Dating The thing I want to talk about is the art of giving away free stuff to drive action. See how this email (it’s not the full email) mentions a $300 gift? The subject line actually led with that. “Join Me For Special Sunday Night Date UP(!) Event [$300…

I’m busy and tired today. That means minimal fluff. STEP 1: Pick a niche to write for. Health, Wealth, Relationships Pick the one that’s most interesting to you. STEP 2: Google around and see if you can find a course or a product in the niche you picked. “How to build wealth” “How to get laid” “How to get 6 pack abs” Just type in stuff like that until you land on…

Even if you’ve never had a client — this still works. The most infamous question almost every freelancer ends up asking: “How do I create a portfolio with no real work yet?” And the REAL question in the back of their minds… “How can I get my first client and actually…

Here’s how I do it anyway. Research is the most important part of copywriting — but I’m sure you already knew that if you’re reading this boringly titled article. So — what can you do to make your research more effective? Here’s a few quick tips: Ask yourself what the…

And my answer is NOT “Copy Sales Letters by Hand” Sure — mindlessly copying Gary Halbert’s sales letters CAN be beneficial, but everyone claiming to be a copywriter tells you to do that. I’m here to give you the method I used to learn when I was first getting started. Here’s what you’ll need to get started: …

…now what? It’s like a dog chasing it’s tail. You finally got a client to write copy for — congrats! But what do you do now? You ask questions and find out what the client expects of you! Obviously — I’m assuming you’ve got the skills to deliver already. If you don’t, I’m not covering any of that here. …